We keep saying it on this blog, there’s never been a better time to make movies. You can make movies on your phone, and there are loads of platforms for you to upload your creations. TelloFilms.com is one such platform. Christin Baker is the founder and CEO of TelloFilms, and she’ll be with us at the Raindance Film Festival to talk about how she cultivates relationships with the creators. We asked her a couple of questions first.
1) What is Tello Films and what inspired you to create that platform?
Tello films produces and distributes innovative, high-quality web series with a lesbian focus. tello creates web-series specifically for the lesbian/queer community. This means that lesbian/queer characters are front and center.
Why lesbian stories? Because we love lesbians and we want to see more of them. Lesbians and lesbian-specific issues are rarely at the center of mainstream television, movies, or web series. We believe in challenging ourselves to experiment with the vast possibilities offered by the web for storytelling and audience engagement.
2) What are the mistakes independent filmmakers are most likely to make, and how can they avoid it?
Spending too much money on their first project. Make your first project small and easy and use limited locations and actors. Get really really good at producing and knowing how to save money and then grow your stories and your skills grow.
Also- It is critical to have good sound in your production. People will forgive bad camera work before they will forgive bad sound. Invest in sound if you invest in anything.
3) How do you help the content find its audience?
We know where our audience is and we try to get reviews in various Lesbian or LGBT publications. We try to hire women who have a following who can put our project out there on social media and engage their audience. We are so niche and we know as much as we can about this community. We use social media to engage people and create a sense of belonging.
4) Does targeting a niche market make it easier or harder to find an audience?
See above –EASIER
5) What has been the best part of being involved with Tello Films for you?
It’s my baby so I love being able to see it grow and get recognized by others. I also love being able to work with so many talented actors and creators!