Producer’s Foundation Certificate


Raindance Members get 15% off this course.
Next start date: 
Tuesday 11 July, 18:30-21:00
Duration: Five Tuesday evenings
AddressRaindance Film Centre, 10a Craven Street, London, WC2N 5PE

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About the Producer’s Foundation Certificate

Producers have control over almost every aspect of a film’s production. They bring together and/or authorise the production team, including the director, director of photography, production designer and major cast members. The producer’s primary responsibility is to build an environment where the film’s cast and crew can thrive. They guide the film from conception to distribution and beyond.

The Producer’s Foundation Certificate is a five-part evening course comprised of classes which each deal with a different aspect, process, or skill involved in producing films.

*Each of the five classes can also be taken individually.

What will it cover?

Week 1: Creating a Business Plan

Once you’ve got found that terrific script and settled on a director to bring it to life, you need to prepare a plan for how you will get the money you need to make the film.

This class will explore the essentials you will need to present your project to both industry and private investors.

  • Choosing and approaching investors
  • Structuring a business plan
  • Preparing sales estimates and income streams
  • Profit participation

Week 2: Basic Legal Contracts

Once your film is completed and ready to be sold, you will have to be able to show the “chain of title” to any prospective film buyer. Without this document, your film will be unsellable.

In this class, contracts for the basic talents’ (i.e. writer, director, actors) are explained, as well as an overview of the legal contracts you will need to have in place at the different stages of your film’s life, from pre-production to distribution.

  • The legal documents you need to have in place
  • Key negotiation points
  • Preparing and maintaining your contracts

Week 3: Marketing and Selling Your Film

It is crucial for producers to know from the outset who the target audience for a film is, and how to market it to them.

This class will cover how to create and execute an effective marketing and PR plan specific to any particular film, including utilising the trade and consumer press and film festivals to turn your film into this year’s cult classic. You will also learn how to approach film festivals and film markets with a strong press kit, which will enhance the commercial potential of your film. The class will also include a segment on using social media to create buzz and generate interest in your film with tutor demonstration.

  • Writing an effective synopsis and getting high-quality photos
  • Writing press releases
  • Film festivals explained
  • The role of film markets
  • How sales agents work
  • Creating the marketing assets you need to sell your film

Week 4: Budgeting and Scheduling

A professional budget and schedule are arguably the most important parts of any film business plan. Simply put, a film budget is a list of all the stuff and people you need to make your film, and a schedule is when and where you need it. If you get the budget wrong, your film will stall half-finished without cash. Get the schedule wrong and your film will suffer – either from loss of quality or remain unfinished because you have run out of time (and budget).

This class explains how scripts are analysed in order to produce a realistic budget and schedule.

  • Script breakdown
  • Assessing prices
  • Union vs. non-union
  • Creating a feasible schedule

Week 5: Movie Money

This class will run through the basic financing tools available for any business — not just the film business— and provides students will the tools to plan the finance for your film. These tax-efficient finance structures make the UK one of the most attractive places in Europe to raise money for film production.

  • Tax-efficient finance vehicles
  • Enterprise Investment Schemes
  • Venture Capital Trusts (VCTs)
  • Profit participation

Please note: This course will not discuss current film finance structures. For information on this, visit

What will you achieve?

Upon completion of the Producer’s Foundation Certificate, students will have acquired the skills, knowledge and confidence to then undertake their first producing projects.

How will you be taught?

A mix of lecture-style and demonstration with opportunities for students to ask the tutor questions.

Who should attend?

The Producer’s Foundation Certificate is suitable for beginner producers, as well as those interested in finding out more about what is required to get films made. It is also suitable for those seeking to refresh their existing knowledge.

About the tutors

Elliot Grove is the founder of Raindance Film Festival and the British Independent Film Awards. He has produced over hundreds of short films and also five feature films, including the multi-award-winning The Living and the Dead in 2006. Elliot has written three books which have become industry standards: Raindance Writers’ Lab: Write + Sell the Hot Screenplay, now in its second edition, Raindance Producers’ Lab: Lo-To-No Budget Filmmaking,  and 130 Projects to Get You Into Filmmaking. In 2009 he was awarded a PhD for services to film education.

What they’re saying

“I found the whole course very worthwhile. Five days after finishing the course I am now in the process of producing my first two projects.”

Justine Penn

All classes were informative and the tutors chosen were so knowledgable. Although I know there’s a lot more I need to learn, I feel a lot more confident about handling the role of a Producer.

Marcus Abington

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