Marketing & Selling Your Film | Raindance Film School


Marketing & Selling Your Film – Raindance LA


Availability: Live Online, Video-on-demand
Duration: Single Monday Morning
Dates: Monday 26 April
Time: 11am-1pm PST
Course Fee: $55.00
Member Fee (20% OFF): $44.00

This is part of the Producer’s Foundation Certificate:
Creating a Business Plan | Basic Legal contracts | Budgeting and Scheduling | Marketing and Selling | Film Finance

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At a glance

  • Learn the ins and outs of marketing and selling your film
  • Discover the film festival route
  • Delivered by a producer with over 30 features to her credit

Investors will always want to know how you plan to approach marketing & selling your film. The essential task for filmmakers is creating a marketing plan for your film. Learn how to utilize the trade press, consumer press and film festivals to turn your film (and yourself) into this year’s cult classic.

Learn how to approach film festivals and film markets with a strong press kit that will enhance the commercial potential of your film.
A special feature will be the use of social media to create interest in your film, with a live demonstration.
  • Creating the marketing assets you need to sell your film
  • Writing a good logline/synopsis and getting good photos
  • Creating a press kit
  • Film festivals explained
  • The role of film markets
  • How to approach sales agents
  • Finding the best distribution
  • Protecting yourself and your money from shady distribution deals

Who should attend

Anyone with an interest in films and/or filmmaking seeking to understand how films make back their investment.

About your instructor

fund your film

Julia Verdin is a British film producer and founder of Rough Diamond Productions, established in 1994. She has established herself as one of Hollywood’s leading producers with over 30 feature films. She is best known for producing the Sony Classics release The Merchant of Venice, directed by Michael Radford, and starring Al Pacino, Jeremy Irons and Joseph Fiennes, the Newmarket release Stander, directed by Bronwen Hughes, and starring Tom Jane, Deborah Unger, Dexter Fletcher and David O’Hara, and the Breaking Glass release 2 Jacks, based on Leo Tolstoy short story “Two Hussars,” directed by Bernard Rose, and starring Danny Huston, Jack Huston, Sienna Miller, Jacqueline Bisset and Billy Zane.

Verdin has recently executive produced Lionsgate release Born of War, directed by Vicky Jewson, and starring James Frain and Sophia Black D’Elia. This year she has just directed her first film Lost Girls staring Bar Paly, Marisol Nichols and Jamie Harris, and produced The Unwilling directed by Academy Award nominated director Jonathan Heap, and starring Dina Meyer, Jake Thomas and Lance Henriksen. Christmas Survival directed by James Dearden starring Gemma Whelan, Joely Richardson, Julian Ovenden and James Fox.

She is currently developing various film and TV projects with writers and directors including Academy Award and Palme d’Or nominated writer/director James Dearden; acclaimed festival award winning writer/director Éva Gárdos; Academy Award Nominated director Jonathan Heap; WGA Autumn Stories 2010 winner screenwriter Cynthia Riddle, and director Vincenzo Natali.

Verdin is a top film consultant having provided consulting services on development and production. She also wrote the critically acclaimed book, Success in Film, a detailed guide to funding, making and finishing independent films.



Two ways to attend:

LIVE ONLINE: Every attendee gets an email invitation for the online classroom 30 minutes before class start times. All you need to do is to click the link provided in that email and watch the class on your computer’s web browser without needing to download any special software. If you are attending on your smart phone or tablet, please download the ClickMeeting app.

VOD: Video on Demand is a great option if you want to repeat what you learned in the class or you didn’t have time to attend the class in person or online. Each attendee gets a Vimeo link 24-48 hours after each week’s class. 

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