2023.04.12 Filmmaker Intensives: Independent Film Distribution: Getting Your Film Seen - Raindance


Filmmaker Intensives: Independent Film Distribution: Getting Your Film Seen

(2 customer reviews)


With: Jonathan Sadler and Simon Hunter

When? tbc
Duration: 2 evenings
Where? Online via Zoom
How Much? £99.00

*20% off for Raindance Premium/Pro Members
*Members enjoy other great benefits like free events and preferred rates on equipment rentals, subscriptions, software and more!
*Concessions available at checkout Proof of eligibility will be required
*10% early bird discount up to one month before course start date

Want a discount? Become a Member, or log in if you are a member.


At a glance

  • Understanding the sales and marketing process will help you become a better filmmaker or screenwriter
  • Discover how successful filmmakers design their films for specific markets
  • Learn what market and social media assets need to be created for a successful release

Established filmmakers will often tell you that writing, directing and producing a film is merely ten percent of the equation. The remaining 90% of a filmmakers effort is finding their independent film distribution.

This two-day masterclass is lead by writer/director Simon Hunter and distributor and marketing expert Jonathan Sadler. Together they form an invincible team with over fifty films produced and distributed between them. They worked together on Simon’s award-winning film Edie starring Sheila Hancock.

What you will learn

This is an overview of film distribution. It’s a class that takes you from movie idea through to distribution. You will be presented with an easy-to-understand step-by-step strategic process that will allow you to maximise the distribution and revenue from your independent film.

Session 1: Designing your film for the market (Monday 12th April)

Learn how a filmmaker can predict their film’s success by researching their intended audience.

1. Roadmap – Designing a film for cinema distribution in the modern world
2. Genres to avoid and topics to go for
3. The importance of talent
4. Reverse budgeting – budgets designed to make a return
5. Edie case study – case study of a UK Drama that opened at over 100 screens –
6. Sales agents
7. finding a distributor

Session 2 – Distributing films in the UK in the 21st century (Wednesday 14th April)

Making a film is a business. On this day lwearn how deals are strucutred within the film indiustry. See live examples which clearly expain how film distribution works.

1. Overview film Distribution in the UK
2. What we look for? What distractors want
3. Marketing
4. Picking cinemas
5. Theatrical distribution plans
6. Marketing budgets and publicity
7. DVD? Digital downloads, Terrestrial TV sales
8. Netflix and packaged sales
9. Profits and loss – what you might expect to earn or not….

Who should attend

This information packed masterclass is designed for filmmakers, screenwriters and directors who have completed or are about to embark on a feature film project. It is also a useful course for anyone considering an investment in a film.
If you are wondering how to get your project distributed and seen, and if you wish to get your hard work monetised, then this class is a must.

About the tutors

Raindance prides itself in only using highly qualified working industry professionals to present filmmaking courses.

Jonathan Sadler

Over a period spanning 20 years, Jonathan has been releasing film and TV content from within major studios (Universal Pictures), mini-majors (Momentum Pictures), and top independents (Revolver Entertainment and more recently Arrow Films), across every available platform, model and format, from wide theatrical releasing to direct to DVD.

Jonathan now offers independent filmmakers, producers, distributors, sales-agents and service-providers marketing and distribution services for their content, utilising his unique experience and an enviable network of industry contacts.

Simon Hunter

Simon Hunter has directed over fifty TV commercials and three feature films. In 2016 Simon directed his passion project, Edie which tells the tale of an older lady who climbs a mountain in Scotland at the age of eighty-three. The feature took the Edinburgh International Film Festival by storm and was subsequently awarded “Best in Fest” selection. The movie stars Sheila Hancock and Kevin Guthrie, and will be screened throughout the UK and US.

Simon’s directing debut was the horror movie LIGHTHOUSE which was released theatrically in 2002. He subsequently became a much sought after commercials director before returning to features with Edward R Pressman’s visual effects-laden, sci-fi movie The Mutant Chronicles in 2008. In 2014 Simon directed 20 episodes of a sci-fi adventure series set in the desert – the filming took place in Qatar, Jordan and India. Simon lives in the German capital, Berlin. Since 1999 he has regularly lectured for Raindance and other organisations.

Ask a question about Independent Film Distribution Day


2 reviews for


Filmmaker Intensives: Independent Film Distribution: Getting Your Film Seen

  1. Amata

    Great workshop packed with invaluable info, presented by two experts who know their stuff! On top of their professionalism, they were both funny and approachable, so there was no single boring moment.
    This is a must-attend workshop not only for those who have completed their film, but also for those who are just developing ideas – it’s good to know how to shape them to make sure there is a market for them.

  2. Mycle Scheuer

    In depth and very practical

Add a review

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.