Finding the Right Distribution To Monetize Your Content Effectively


Finding the Right Distribution To Monetize Your Content Effectively


Availability: Live Online, Video-on-demand
Duration: Single Wednesday Evening
Dates: Wednesday April 7th, 3-5pm PST
Course Fee: $59.00

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At a glance

  • A crash course in film distribution models
  • Learn about different deal structures
  • Study with a professional with 50+ screen and TV credits

What you will learn:

Learn how to structure you distribution smartly so you end up maximizing the revenue on your film rather than being another filmmaker who sees all the revenue disappearing into marketing and distribution costs.

Finding the right type of platforms to maximize your audience and more.  Should you self distribute in US or go a more traditional route?   These are some of the topics we will cover:

Who should attend:

  • Filmmakers with a project already made,
  • Filmmakers planning a project and needing some realistic numbers to include in their business plan
  • Investors contemplating an investment in film

How distribution monetisation works:

PART 1: US Film Distributors explained

In this information packed session, presenter Jason Piette draws on his quarter century of experience dealing with North American distributors large and small. He will explain the in-and-outs as well as the pitfalls of film distribution.

  • Overview of domestic distribution
  • How does it work?
  • How to exploit maximum revenue?
  • What are the ancillary rights and how can you benefit?
  • Tips for choosing the right distributor
  • E&O Insurance

PART 2: Self/Online Film Distribution

Self-distribution used to be the dirty words of independent filmmaking. It no longer has any negative implications. Learn how this powerful strategy can turn your film into a financial winner.

  • Overview of self-distribution
  • Top current platforms for self-distribution
  • Difference between self and traditional distribution models
  • The changes in streaming markets
  • Understanding windows system of distribution
  • Challenges and difficulties
  • Identifying your audience
  • Getting people to buy your movie

About Your Instructor: Jason Piette

Jason Piette is a producer and film financier with over 50 movies and TV series to his name. He produced the $25M The Merchant Of Venice starring Al Pacino and Jeremy Irons and Head In The Clouds ($20M) starring Charlize Theron and Penelope Cruz, (both for Sony Pictures Classics). He then produced the $33M Napoleon TV series for A&E in the United States and Perfect Creatures ($11M) for Twentieth Century Fox;.

Jason’s many independent features include features such as Mark Pellington’s I Melt With You for Magnolia Pictures and cult classic, part crowdfunded Iron Sky for Entertainment One.

Before co-founding Disrupting Influence Jason also worked on the $300 million Movision Film Fund. Jason is a graduate of Cambridge University. Jason is currently developing several TV series with Netflix.


Do you want to attend the first class in person and online on other weeks? Or, do you want to attend online on some weeks and watch other weeks on VOD?  You have the freedom to attend this course in person, online, or by watching it on VOD without making any prior selection. 

LIVE ONLINE: Every attendee gets an email invitation for the online classroom 30 minutes before class start times. All you need to do is to click the link provided in that email and watch the class on your computer’s web browser without needing to download any special software. If you are attending on your smart phone or tablet, please download the ClickMeeting app.

VOD: Video on Demand is a great option if you want to repeat what you learned in the class or you didn’t have time to attend the class in person or online. Each attendee gets a Vimeo link 24-48 hours after each week’s class.

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