360 Filmmaking Masterclass with Blend Media


When: Monday 26th March 2018, 18:30 – 22:00
Where: Century Club 61-63 Shaftesbury Avenue W1D 6LQ

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Virtual Reality has emerged as a new artistic medium and a creative platform. From storytelling to world building—how can creators leverage the true power of immersive technologies? Join us at the 360 Filmmaking Masterclass with Blend Media, the world’s leading provider of premium VR films and 360° videos for brands and publishers looking to benefit from the deeper audience engagement that immersive content offers.


  • 6:15pm: Doors open

  • 6:30pm: Welcome note | Raindance VR/AR Curator, Mária Rakušanová

  • 6:32pm: Introduction to Blend Media | How to monetise 360 content, what to shoot, who buys it and how do they use it? | Simon Brooksbank, Head of Content, Blend Media

  • 7pm: Commercial filmmaking in 360 | Alex Rühl, Director and Producer, CATS are not PEAS

  • 7:30pm: Awesome rigs and cameras | An inspirational tour of the best kit for the job by Jeff Brown, Head Honcho at Brownian Motion

  • 8pm: Demystifying the art of stitching | An overview by SGO with Mistika VR

  • 8:30pm: Lovely rigs… but we don’t want to see them | How to float in 360 by Boris FX/Mocha VR

  • 9pm: Networking and drinks

  • 10pm: Close

Whether you’re a filmmaker, a media professional or a creative, this masterclass will provide you with the knowledge you need to start crafting powerful 360° films and engaging Virtual Reality content. Our goal is to inspire creators across all mediums—filmmakers, writers, musicians, game designers and more—and help them connect and bring their ideas to life.

About Blend Media

Blend Media is the world’s leading provider for Brands and Publishers looking to benefit from the deeper audience engagement that immersive content offers. We have built the largest library of premium 360° Video/VR films, available to license for use in campaigns across social media, Virtual Reality headsets and WebVR, and we run a global network of expert 360° Video Creators.  Blend also makes it easy for Brands and Publishers to create their own 360 ad experiences all within the browser. Our “360 Stories” are customisable WebVR environments that deliver an engaging and shareable ad format, scalable across all social networks. Blend Media also hosts the largest 360 Videos page on Facebook at www.facebook.com/360vidz and regularly activates campaigns to an engaged audience.

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