Directing Commercials in a Mutli Media World | Raindance Film School


Filmmaker Intensives: Directing Commercials in a Multi Media World

(1 customer review)


With: Simon Hunter

Date: tbc
How much? £29.99 (20% discount for Premium Members and Membership Pro*)
Location: Live Online via Zoom

*20% off for Raindance Premium/Pro Members

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*10% early bird discount up to one month before course start date
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At a glance

  • Learning what makes a great commercial
  • Discover the history of advertising and directing commercials
  • Tips and tricks for the best showreel
Shooting commercials puts you at the cutting edge of visual storytelling. Now a multiple media profession, you need to set up stories quickly, create stunning branded content, self shoot and edit and get ahead of your rivals to success.

This intensive course will arm you with the information needed to enter and succeed in the world of commercials and branded content. From finding work to working with agencies, clients and copywriters you will get a 21st century insight into the adverting. You will learn tips on pitching for work, making a cutting edge showreel and most important how to make memorable and stand out content.


What will it Cover?

We’ll give you an understanding of the commercials industry in 2020 – all platforms, all formats – where are we?
  • Brief history of film / television advertising

  • We’ll take a moment to look back on the history of television and film advertising and look at some of the very best directors who have trail blazed with amazing work

  • Pitching on a commercial

  • How to win a job….it’s hard but w’ll give you a few inside tips and knowledge to get ahead of the game

  • Making a dynamic showreel

  • Your showreel is everything. Make it count with great content the right length…the correct order

  • Telling stories and selling in less than a minute

  • How to shoot a great commercial that will get you noticed

What will you Achieve?

You will gain a thorough understanding of the world of advertising.  The course will give you the knowledge and tools to launch your career in advertising. It will help you sell yourself, understand the process and create amazing showreels to win jobs!

How will you be taught?

A mixture of hand outs, lectures and visual examples will guide you through an interactive and entertaining no nonsense course.

Who Should Attend?

If you’re attracted to a fast paced cutting edge lifestyle, want to work in the cutting edge of film making, want to practise your craft of director or simply want to get an understanding of how to enter one of the most exciting jobs in the world – directing commercials – this is the course for you.

About the Tutor

Simon Hunter has directed over 50 television and film commercials, and three feature films, and is represented at one of London most respected production companies.

His directing debut was the horror movie LIGHTHOUSE in the year 2000 and he went on to direct the visual effects-laden sci-fi movie THE MUTANT CHRONICLES in 2008.

Simon’s first feature, Lighthouse, was released theatrically in 2002. Simon subsequently became a much sort after commercials director before returning to features with Edward R Pressman’s Mutant Chronicles in the Summer of 2006.

Simon flew to Qatar in 2014 to direct 20 episodes of a Scifi adventure series set in the desert. The filming takes place in Qatar, Jordan and India.

In 2017 Simon directed his passion project, EDIE which tells the tale of an older lady who climbs a mountain in Scotland at the age of eighty-three. The film has had an enthusiastic and successful theatrical release in the UK and has sold to multiple territories. Simon lives in the German capital, Berlin.

Since 1999 he has regularly lectured for RAINDANCE and other organisations.

What they’re saying

Simon’s enthusiastic personality and his pearls of wisdom such as “you don’t see with your eyes… they’re just there to filter information to the brain”. Simon has an engaging, highly enthusiastic personality and I was quickly drawn in to his vast skillful knowledge of film production. Steve Grimes

Ask a question about Directing Commercials in a Multi Media World


1 review for


Filmmaker Intensives: Directing Commercials in a Multi Media World

  1. David Taylor

    This was a really interesting and well informed talk. The presentation was well planned and it was great to have recent real life examples. Live interaction was useful too, as Simon gave full answers to the questions asked. Cheers

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